Riot Us delivers Digital Marketing Bootcamp
Over the last few weeks we’ve been sharing our expertise with digital marketing enthusiasts to develop their knowledge and grow new skills by delivering the Skills Bootcamp for We Are Digital. Funded by the Department of Education, the course equips attendees with the most up-to-date expert industry knowledge.
What does the Digital Marketing Bootcamp include?
The free 12 week course focuses on a range of subjects within digital marketing and is designed to make a difference to their career. We’re helping each learner gain a higher level of knowledge and the ability to understand the changing landscape of digital marketing. The modules include:
Market Research
Competitor Analysis
Content Marketing
Trends
Analytics
Innovation and more…
So far the courses have been provided to several UK regions including London, West Midlands and the North West and, as part of a recent bid, We Are Digital are now extending their presence to Lancashire and the South West.
The Skills Bootcamps provides each attendee with the opportunity to complete additional accredited training such as Google fundamentals, Meta Blueprint (formally Facebook) and HubSpot. These will help them increase their chance of seeking employment in Digital Marketing. They can strengthen industry knowledge, enhance their prospect of securing interviews, and help them progress to the next stage of their career. Each attendee is also awarded a certificate as proof of their hard work and dedication, enabling them to boost their CV and show their achievements to potential employers.
The end goal of the course is to provide learners with the skills, confidence and know-how to take their first steps into a digital marketing career. Many of the course attendees are career switchers or looking to re-enter the workforce after taking time out to care for families.
Both of our directors, Becky & Zoe, who are seasoned trainers are currently over halfway through the programme and have already seen the benefits for attendees:
“One of the hardest things about getting into digital marketing is not knowing what you don’t know!” Riot Us Director, Becky Boyd says. “Everything is now ‘digital first’ so that means the marketing industry is vast and it can be overwhelming to know where to start learning the right skills. We Are Digital’s 12-week programme focuses on creating T-shaped marketers, meaning that course learners come out at the end with a solid, all-round foundation in marketing. Giving them the experience and knowledge in becoming specialists”.